Marketing Restaurants

3 Halloween-Themed Menu Item Ideas For Your Eatery

We now have about a week and a half to go before Halloween gets here. If you haven’t already injected some spooky fun into your marketing efforts, the time to do so is now! It’s certainly not too late to elicit support from Halloween lovers. In our last blog, we pointed out a few ways that restaurateurs can “Halloween-ize” their menus. But don’t stop there!

Here are three Halloween-themed menu item ideas for your eatery:

1. Bone-chilling milkshakes.

There’s no time of year when stopping by a bar or restaurant for some drinks with friends isn’t popular. You can expect lovers of the fall to get together for a few cold ones in the weeks to come. Utilize the forthcoming holiday-that’s-not-a-holiday to promote your newest drink specials. Samantha Leffler of Us Weekly notes that Hard Rock Cafe is doing that with their “BOO!-zy Shake”.

“The limited-edition menu item, which is described as ‘wickedly delicious,’ features bourbon and dark rum blended with creamy vanilla bean ice cream and rich dark chocolate sauce,” she explains, “The sugary drink is finished with house-made white chocolate whipped cream and sprinkled with candy corn. Customers not looking to imbibe can order the limited-time nonalcoholic Spooky Shake instead.”

2. Mummified sandwiches.

Do you offer wraps of any kind? If not, it’s a great time of year to add them to your menu. However, instead of traditional wraps, offer your customers something a little more unique. “Mummified sandwiches” anyone? On Penji.co, Karen Garces suggests trying mummified sausage rolls as something to offer customers when you hand them their menus.

“Just make pastry rolls from scratch and cut them into long, thin lines,” she instructs, “Wrap them around your sausage appetizers and put it in the oven. Decorate with some cheese cutouts and any black seed for the eyes and spook your customers out! “

3. Creepy coffee.

You’d be hard pressed to find someone who doesn’t enjoy drinking coffee in the morning. And while it may not be everyone’s cup of tea, coffee is often enjoyed after dinner as well. Many people like their coffee black. But during the Halloween season, the popular beverage can be given a spooky twist to give a little extra incentive for patrons of your restaurant to buy it. Leffler cites the Phantom Frappuccino from Starbucks as a great example.

“The chain’s Phantom Frappuccino is a chilled, blended drink made from coconut milk, mango and pineapple essence, crème Frappuccino syrup and ‘ghoulish lime slime,” she writes, “Though it is only available in portions of Europe, its impact is far-reaching. One Twitter user called it ‘horrific,’ while another praised it for its taste, calling it ‘so good.’”

Can your customers order food directly from your website?

You’re not just relying on third-party food delivery apps to allow your customers to order food from your restaurant, are you? Contact Unity Payments and quickly set up your own online ordering system for your restaurant! To get started, please don’t hesitate to call us at 1-800-661-3761 or email us at info@unitypayments.ca.

Author

Dan Faraldo

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